This I Believe! - Tom's 60 TIBs

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Another Mirror

Tom Peters is back with more Big Ideas for your job, your company, and your life. The marketing and strategy guru holds forth on why audacity matters, why women are the future of leadership, and why diversity is crucial to business success. Those who have never read Tom will find an excellent primer here; those well-versed in Peters' ideas can get up to speed on his latest thoughts.

Early Reader Quotes:
"Tom Peters is just cooler than the average bear -- cooler than me -- cooler than you. Live with it. However, if you read "This I Believe" and follow all his good advice, you too can be almost as cool as Tom." - Halley Suitt

"Don't read this if you're happy with your mediocrity. "This I Believe"is an ardent call for courage and daring in business and is a blast against "business as usual." All too often we face risky choices in our careers, and don't hear enough affirmation to leap into the unknown. Tom points out that this is the only possible way to truly uncover the BIG opportunity. The really big risk is to try to keep status quo in a rapidly changing world." - Red Maxwell

About the author:
Fortune calls Tom Peters the Ur-guru of management and compares him to Ralph Waldo Emerson, Henry David Thoreau, Walt Whitman and H.L. Mencken. The Economist tags him the Uber-guru. His unconventional views led BusinessWeek to describe him as "business' best friend and worst nightmare." Tom describes himself as a prince of disorder, champion of bold failures, maestro of zest, professional loudmouth (as a speaker he?s "a spitter" according to the cartoon strip Dilbert ), corporate cheerleader, lover of markets, capitalist pig...and card-carrying member of the ACLU.

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